How Shareable Content Can Boost Your SEO
At a time when content marketing is all the rage, it’s easy to forget that not all content is created equal. There is some content that is superior to [...]
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Personal Security – 10 Opt-Outs to Increase Your Privacy
Do Not Call Registry If you’re tired of receiving marketing calls on your home phone or cell phone the Do Not Call Registry is for you. You can register [...]
Should You Connect Instagram to Your Facebook Page?
In March this year, Instagram hit the magical figure of 200 million active users. With 75 million daily active users and 43% of all brands posting each day, Instagram [...]
Margaret Gould Stewart: How giant websites design for you (and a billion others, too)
Facebook’s “like” and “share” buttons are seen 22 billion times a day, making them some of the most-viewed design elements ever created. Margaret Gould Stewart, Facebook’s director of product [...]
Effective SEO Tips for Small Businesses
Every small business with an online presence has to deal with the issue of SEO. Most, however, haven’t a clue where to begin. As you delve into the topic [...]
The Future of SEO: A Theme Based Approach
What’s Your SEO Theme? If you haven’t looked into it before, it might be time to consider theme-based SEO. Refined and officially launched in 2010, the general concept has [...]
The Quit Facebook for 99 Days Movement
Facebook is the site millions of visitors love to hate. Strike that: billions of people actively use Facebook – 1.23 billion at the end of 2013. That equates to [...]
5 Principles for Creating a Social Media Following That Sticks
Creating an online following that commands authority in your field is on the agenda of just about every marketer or entrepreneur out there. If you’re one of these people [...]
New Research on How World’s Biggest Brands Leverage Social Marketing
That seemingly straightforward question has remained unanswered from a research perspective to this point. While a number of studies have shed light onto a broad spectrum of social marketing strategies, combining data from small, medium and large businesses together, targeted research analyzing social marketing at big brands has yet to been conducted. At the start of the New Year, we committed to answer that very question.