Avoid These 8 Digital Marketing Mistakes For Better ROI
When drawing up your digital marketing plan, there are a lot of things that you have to consider – SEM, SEO and social media are some of the wheels [...]
12 Predictions for SEO in 2020
As more and more webmasters and entrepreneurs are starting to understand what it takes to succeed in today’s marketplace, online marketing competition continues to grow. If you’re running a [...]
How to Improve Search Engine Results with Structured Data
The way that search engines like Google interact with websites is changing. If you think back ten or even five years ago, you’d agree that your search results pages [...]
SEO for Small Businesses: Essentials and Non-Essentials
Most of the clients we work with are intimidated by SEO and especially by what SEO writing entails. And for good reason: if you read an article about the [...]
A Quick Guide to Search Intent to Power up Your SEO Efforts
SEO has become so pervasive in digital marketing strategies that you can rarely find a company that ignores it altogether. Just take a look at this query: ‘Everyone needs [...]
How to Use Psychology for Better Content Marketing Results
Too often we speak about content marketing or SEO using dry, machine-generated terms. ROI, engagement, lead generation, lead conversion, traffic sources. Don’t get me wrong, I love numbers too. [...]
24 Astonishing Video Marketing Statistics You Should Hear
Modern content marketers are constantly searching for new ways to increase brand awareness, generate more leads, and gain competitive advantages in their markets. Video content is one of the [...]
7 Steps to Take Right After a Data Breach
When an organization that holds your personal information suffers a breach, you as a consumer need to know what steps to take—and quickly. The steps will vary, depending on [...]
7 Design Tips You Need for Your Digital Marketing
There is now an abundance of content on the internet. Brands, both big and small, are jostling for space to reach their audience, constantly innovating and creating more content [...]
Top 15 Windows Diagnostic Tools to Check Out Your PC’s Health
Windows has always been a dominant force in the PC universe. This operating system is more than three decades old already, but it still rules the market and shows [...]
Content Marketing on a Tight Budget? Yes, It’s Possible! Here’s How
One of the biggest objections against content marketing is that it’s expensive. ‘I could run PPC ads for a month for the price of two average articles’. – I’ve [...]
How to Ensure the Right People Actually See Your Customer Reviews
Customer reviews are crucial to your online business for many reasons. They serve as social proof, which helps encourage others to buy, and they also help establish trust and [...]
Meet Shoelace, Google’s Next Shot at Social Networking
It seems like Google can’t quit trying to make new social media networks. Google hasn’t made a powerful social network yet, but you have to give the company some [...]
8 Business Lessons from Superheroes and Villains
When you think about popular superheroes and villains, you probably don’t think about the invaluable business and finance advice you can take from them. But while this is a [...]