The Power of the Humble “Like” Button
Do you remember the 1970’s Life breakfast cereal TV commercial with cute little Mikey, and the catch phrase “He Likes
5 Powerful Ways to Repurpose Great Content
Content creation has literally become the belle of the web-based ball. With content marketing all the rage, and web users
How Facebook’s F8 2014 Announcements Affect Businesses, Developers, and Facebook Users
At Facebook’s F8 event last week — the first time they’ve held the event since 2011 — the focus was
Facebook Cracking Down on News Feed Spam
Ask a search marketer if they think Facebook is essential to an online marketing strategy, and, chances are, they’ll say
5 Things I Wish Everyone Knew About Email Marketing
Email marketing is often misunderstood. Email marketing professionals often battle misconceptions, misunderstandings and misanthropy in explaining what we do and
Is Your Content Smarter Than a 5th Grader? 4 Steps To Readable Content
No matter if you’re a lawyer or agricultural field surveyor, your website and your services should be worded in a
4 Telltale Signs That You Need a Website Redesign
Undergoing a website redesign can be a big commitment; however, having an updated website is essential for enabling you to
8 Social Media Mistakes to Avoid
For this weeks blog, I want to help you avoid making some of the most crucial Social Media Mistakes when
Social Media – Continuous Customer Engagement
I was reading last night about engagement. In my book “Get Bold” we defined engagement as the emotional connection with