How to Optimize Your Content for Social and Search
Website owners used to focus on every technique solely for increasing their search engine ranking. Optimization was all about cramming
15 Ways to Improve Your Business Blog
Blogs designed for businesses are, in my opinion, the center of operations for any online marketing campaign. They give you
5 Ways to Use Instagram For Your Business
You may think it's a great idea for your business to jump on the Instagram bandwagon but aren't really sure what to be taking pictures of or what to be sharing?
5 Tips for Brand Integrity: Is the Customer Always Right, Even If They’re Wrong?
There’s been a lot of talk recently regarding the age old adage: the customer is always right. Alexander Kjerulf’s article
Are Selfies the End of Civilization?
I’m a self-admitted old codger. I grew up before the internet existed. I can remember life before answering machines, and
The Power of the Humble “Like” Button
Do you remember the 1970’s Life breakfast cereal TV commercial with cute little Mikey, and the catch phrase “He Likes
How Facebook’s F8 2014 Announcements Affect Businesses, Developers, and Facebook Users
At Facebook’s F8 event last week — the first time they’ve held the event since 2011 — the focus was
6 Tips for Being More Effective on LinkedIn
Everyone has their own style of networking. Some of us go to chamber luncheons and distribute business cards left and
Facebook Cracking Down on News Feed Spam
Ask a search marketer if they think Facebook is essential to an online marketing strategy, and, chances are, they’ll say
